4. Advertising:   Getting started

1. Vocabulary: Advertising.

Advertising exists in many forms. Look at the different forms of advertising. Match the adverts to the descriptions.

In English we sometimes make words shorter. We can say an advertisement or an advert or an ad.

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2. Questionnaire: Advertising and you.

Do the “Advertising” questionnaire.

Score Analysis
8-16 You don't like advertising, do you? Or do you walk around with your eyes closed? Maybe you should be more interested in the world of advertising. It is a big part of our lives! But yes, it can be very annoying.
16-20 You are not obsessed with advertising, but you are interested in what's going on around you. You buy the things that you like. Advertising is not important to you.
20-24 You are obsessed with advertising. It is a very important part of your life. You know what's in fashion and what isn't. You dedicate a lot of time to being fashionable. When do you have time to do other things?

3. Video: What do you think?

Watch the videos. What do they say? Choose the correct options.

Now watch the interviews again and read the subtitles.